The growing popularity of social media and mobile devices is breaking down walls between businesses and customers. Tomorrow's successful manufacturer has to become a Social Enterprise today—building stronger relationships with consumers, channel partners, and suppliers.
Kimberly-Clark’s well-known brands are an indispensable part of life for people in more than 175 countries. But how do the company's employees stay connected across global boundaries? An employee social network can modernize collaboration, so colleagues in every corner of the globe securely share information, eliminate silos, and work more productivity.



What if you knew your customers—and everyone in the value chain—well enough to offer just what they wanted, right when they wanted it? Collect the preferences your customers, suppliers, and partners are publicly sharing on social networks and understand what they "like."
What would it mean to make your products "social"? What if they could communicate with your customers and with social media? What if your products provided valuable feedback for future designs? A truly Social Enterprise™ looks ahead to a more social future, where everything from cars to refrigerators to treadmills is connected to social networks.
